Seattle Modern Real Estate Photography | Interior Commercial Photographer

For as long as I can remember, real estate photography has had a specific feel and target outcome. Show the spaces in the sense that makes them the largest and brightest possible, with the most idealized window views. It has worked for decades, but something is starting to shift in the real estate industry. Potential buyers are looking to buy into an experience, which changes the game with photography. When shopping, do we want to be served a routine view into our future residence, or do we want to be compelled with immersive editorial interior imagery to imagine our most elevated sense of living? It’s not surprising that real estate agents are beginning to turn to interior photographers to help their listings stand apart from the competition. Especially in competitive markets like Seattle where buyers are expecting a luxury experience, images with a storytelling, lifestyle vibe appeal to the millennial market.

It was so amazing to work with Michelle and Audrey of Studio Ami on this photoshoot. Each shot was intentionally styled and captured to maximize the lifestyle feel of each space. It’s a really beautiful house that just hit the market in Seattle.

Seattle Airbnb | Interior Commercial Photographer

The first thing I noticed walking into this absolutely perfect Airbnb rental home in Seattle was how well the original charm of the home was preserved in its modernization. We love crown molding AND updated heating!

The owner of this short term rental is a master of curation when it comes to vintage and antique items. Nothing is worse than walking into an Airbnb or VRBO and finding wall-to-wall fresh-out-of-the-box decor sourced exclusively from Amazon. It’s not to say that we don’t need convenience in our choices, but I love a collected space.

For one thing, it’s far more sustainable to repurpose items that are already in existence. There are so many good things already out there! Additionally, curating a space intentionally takes a lot of dedication to the overall balance of aesthetic. When we travel, we want to experience a place or a new city, and the place we stay can be just as meaningful as many of the other destinations and activities.

Think back to some of your favorite vacations and tell me if you can recall at least some details about the home you stayed in. In a world with Airbnbs available around every corner, spaces like this totally stand apart.

Of course, the icing on the cake is photographing it intentionally. In over ten years working with people and spaces, I’ve learned about approaching a space with a curious eye and informed skillset. Creating balanced compositions comes from a large background in art, and telling the story through a branding eye comes from many years of experience. I love the feedback I get from my clients when they tell me their space has rented at a higher rate and higher frequency because of their photography. My personal mission is to embody and inspire joy, and this kind of shoot brings me in such alignment with that purpose.

If you have a space you’ve designed I would love to hear about it! Get in touch via email: emily@emilykeeney.com.

Westin Bellevue | Seattle Travel + Hospitality Photographer

Often when I travel for hospitality and destination photoshoots, not only am I photographing the space itself but also crafting lifestyle images that help to tell the story of the space. In this project with Westin Bellevue, I was able to debut the brand new suite design, and also to photograph the experience of the property. We highlighted in-room amenities like top-notch room service (always fun to flex my food photography muscle!). Westin also has a partnership with Peloton where they will bring one into your room, which we also had to capture. Making commercial photography feel candid and warm is always my goal. I love when brands drift from traditional stock photography goals and incorporate an elevated lifestyle and storytelling perspective into their marketing. This shoot also incorporated some UGC-style images for social media usage.

And yes, it’s me in the shots! I’ve devised a self-portrait system so that I can quickly hop into the frame to bring some human interaction into spaces. It’s a little song and dance but it works! For projects that don’t have extensive budgets for models, I’m happy to stand in.

Thanks for having me, Westin team!

Crafting Brand Authenticity: A Deep Dive into the Influence of Commercial Lifestyle Photography

The landscape of marketing and brand representation is constantly evolving, and visual content stands as a powerful tool for creating a lasting impact. Your brand’s digital visuals are the front door into your brand experience, and give your future customers and clients and sneak peek into their experience with you. It’s something I think about with my clients on a daily basis, and I’m feeling chatty today, so let’s chat commercial lifestyle photography and how it has the potential to elevate your brand aesthetics to unprecedented heights.

A Fresh Approach

We are inundated with images, standing out requires a fresh perspective. In order to participate fully in today’s digital consumer culture, you need marketing that spans high end photography and video and candid, user generated (UGC) content. As a commercial lifestyle photographer, I’m thinking about all of the media channels you use (or will use in the near future) when I’m working. It's more than just capturing perfectly crafted moments; it's about infusing your brand with a distinctive and human vibe that sets it apart in the market.

The Captivating Power of Visual Content

Human beings are inherently visual creatures, and the impact of striking visuals on brand perception cannot be overstated. My approach goes beyond the baseline – I aim to create an emotional connection between your brand and your audience. Through carefully curated imagery, we strive to evoke feelings, tell stories, and leave an impression with your customers.

Making a Lasting Impression

In the fast-paced digital age, attention spans are fleeting. To truly make an impact, your brand needs visuals that resonate instantly. In my decade of experience, I’ve learned what images are worth making and how to compose a shot that endures, shaping perceptions and fostering brand loyalty.

Tailoring Aesthetics to Your Brand Essence

One size does not fit all in the world of branding. Our team understands the nuances of your business, and our photography and content is a reflection of that understanding. Whether you're aiming for sleek and modern or warm and inviting, your brand is welcome. My skills and experience build to a place of getting to know your brand, and interpreting it visually.

Beyond the Ordinary: Creating Shareable Content

In the age of social media dominance, shareability is key. Our commercial lifestyle photography doesn't just stop at creating visually appealing content; it's about crafting shareable moments that resonate across platforms. I keep things in mind like taking shots in multiple orientations for optimized usage across all platforms, from Instagram to email. Elevate your social media presence with images that tell a story, engage your audience, and spark conversations. Your photos are delivered in a user-friendly digital gallery with no watermarks. No confusing back and forth.

Ready to Transform?

Talking brand imagery is my favorite, and even more, meeting my clients and building lasting relationships aligns with my highest values. I would love to connect with you about your business. The clients that I work with range from interiors and architecture to small business to Airbnb hosts, to travel and hospitality, to massage therapists and artists and beyond. Reach out by email at emily@emilykeeney.com anytime.